The new edition is finally here, and it's already rocking the Speech and Communication categories on Amazon. I'm hoping really smart people will review it. The 81 reviews for the original version don't carry over. There go all those 5 stars.
Jay decided to put his mouth where his video camera is. And for some reason he started talking about having a kid. See it here.
Here's your chance to save the world, one video at a time.
Read MoreA place to practice argument and persuasion - based on the bestselling Thank You for Arguing by Jay Heinrichs.
The orators in ancient Greece and Rome recognized the magic of rhythm. They noticed that the cadence of an expression could have a huge influence on an audience[. Cicero was especially fond of one of the more powerful rhythms, the paean. We think of the paean today as a song or poem that praises, gives thanks, or celebrates a triumph. But it first meant words that heal.
In any story—the narration part of a speech, or a fictional tale, or the proofs in an essay—you want to put the scene right before the audience’s very eyes. Ancient rhetoricians called this quality enargeia. While the word literally translates as “visibility,” I prefer “before their very eyes.”
My new book got completely different treatments. Which is better?